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Makeup for Mature Skin

30 September 2024 | By Leila Petersen

As our skin’s texture evolves as we age, so too should our makeup. These products – and tips – will help you adapt to your skin’s changing needs.

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As you age you might find that the makeup (and techniques) you’ve been using becomes less effective. That’s because as the years go by, our skin undergoes natural changes, affecting its texture and appearance. Products that worked wonders in your younger years may now cling to dry patches, settle into fine lines, and draw attention to the wrong spots. To address these shifts, embracing makeup specifically formulated for mature skin is essential. From hydrating primers and dewy foundations to lightweight concealers and cream blushes, these tailored products can create a luminous, youthful appearance.

Perfecting primer

Nothing ages the skin more than when it’s dry and splotchy - which is where primer comes in. Most primers are made with plumping ingredients like hyaluronic acid and silicone that fill in fine lines, wrinkles, and pores, which can instantly help the skin look younger and allow your foundation to go on more smoothly.

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•    Sorbet Refine + Protect 3 In 1 Hydration + Skin Treatment Primer SPF 30
•    Revlon PhotoReady Primer Perfecting & Smoothing

Light and luminous foundation

Since skin gets drier as you age, a heavy foundation can look mask-like and even accentuate crow's feet, frown lines, and wrinkles. Opt for lightweight, luminous foundations, hydrating tinted moisturisers or BB creams that provide skin-care benefits as well as a dewy finish without settling into fine lines. 

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•    Sorbet BB Cream
•    Wet n Wild Bare Focus Tinted Hydrator 

Conceal with care

Concealer is your secret weapon for brightening under-eye areas and concealing any blemishes or imperfections. Choose a creamy, hydrating formula that won’t settle into creases. Lightly pat the product onto the skin for a natural and refreshed appearance. Remember to prep the skin with a moisturising eye cream, and as the skin under the eye is seven times thinner than the rest of your face, a light touch is vital.

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•    Revolution Fast Base Concealer 
•    Playgirl Hide & Sleek Concealer

Creamy colour

Blush instantly lifts and brightens your complexion. Cream formulas are great as they are hydrating and make skin look more youthful. Just be mindful of where you tap and blend. Placing blush on the side below your cheekbones can instantly age you, rather apply on the apples to your cheek and blend toward your temples.

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•    Dr. Paw Paw Lip Balm Ultimate Red
•    Revolution Mousse Blusher Rose Pink

Neutral territory

When it comes to eye makeup, opt for soft, neutral tones such as earthy browns, taupe, and soft pinks as they enhance without overpowering. Matte creamy formulas are ideal as they are easier to apply and create a more subtle finish. For added definition line your upper waterline with a brown eye pencil (black can look too heavy), and don’t forget to curl those lashes for an instant eye-opening effect.

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•    Wet n Wild Color Icon 10-Pan Eyeshadow Palette Nude Awakening
•    The Body Shop Freestyle Colour Crayon Rally 4.2

Wow brows

As we age, brows can become sparser. To create a fuller appearance, brush up your brows and then using a brow pencil, fill these areas using soft, light strokes. Just remember to have a light hand as you draw – any lines that are too harsh and dark won’t look like real hair. 

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•    Wet n Wild Brow-Sessive Brow Pencil Dark Brown
•    Smudge Brow Pencil Dark Brown

Pout out 

Dark, heavy lip colours can appear harsh and even make lips appear thinner. Instead, opt for soft pinks, peaches, corals or nude tones to enhance your lips subtly. Glosses are also great as they can add a plumping effect and create a youthful, dewy finish.

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•    Sorbet Get Lippy Moisturising Lip Colour True 
•    Revolution Shimmer Bomb Lip Gloss Starlight 

Extra hydration

To set the look, spritz your face with a hydrating setting spray, which also helps to hydrate the skin and lock in moisture.

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•    Sorbet Hydrating Duo Primer Spray
•    BX Cosmetics Finishing Setting Spray

IMAGE: 123rf.com

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