The benefits of using hair masks

While most of us are no stranger to a face mask, hair masks might not be the norm in our beauty routines. They might extend your shower time by an extra few minutes, but using a hair mask is integral to caring for your tresses.

Whether your curls are limp, or your ends very dry, the best hair masks can come to the rescue. Fortified with nourishing oils and deeply hydrating ingredients, they quickly go to work to repair split ends, revive colour, and restore softness—no matter your hair type, length, or texture; here's why they should be a regular part of your hair care routine.

What are hair masks?

A hair mask is a highly targeted and deeply nourishing treatment designed specifically for repairing and restoring hair health. Usually more intensive than your daily conditioners, most masks contain higher concentrations of rich ingredients or oils or butters such as shea, coconut or argan, chosen to moisturise strands and repair any damage at the cuticle level. 

Often left on for slightly longer than your conditioner, a mask has the chance to fully absorb into the hair to really make a difference in just the one treatment. When used regularly, these nutrient rich formulas can truly transform your tresses over time.

The benefits of hair masks

Repairs

As hair masks penetrate deep into the cuticle, reaching the fibres of your hair to repair any breakage and strengthen strands at the source of the problem.

Intensely moisturises 

Extremely rich in naturally hydrating oils, hair masks reach deep into the fibres of the hair to restore moisture levels and banish frizz caused by dryness.

Maintains colour 

Colouring chemicals can leave the hair limp and broken, hair masks not only help to repair this damage, but can also be specifically formulated to enhance the colour even more.

Adds shine

A hair mask restores your hair to it's healthiest state, leaving it looking shinier and  fuller.

How often should you apply a hair mask

Just like you wouldn’t use a face mask every single day due to its potency, the same rules apply to a hair mask. In fact, hair masks are almost like a medicated dose to treat all kinds of stress and damage your hair undergoes. The frequency at which you use the mask depends on the condition of your hair and the mask you choose. Around once a week is a good place to start.

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