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Afri True

Softening Shampoo 250ml

ID: 284688
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Clicks Afri True Naturals Softening Shampoo 250ml gentle cleanses without excessively stripping hair of its own oils. A blend of shea butter and coconut oil will define curls and reduce frizz while moisturising your hair from within. Does not contain sulphates, parabens or mineral oil.

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Collect order in-store for R35 or FREE for orders over R350.

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Door-to-door courier R80 or FREE for orders over R650.

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R 89.99
eB: 900

Delivered in 1 - 2 working days.

In Stock
Quantity
Clicks - click & collect
click & collect

Collect order in-store for R35 or FREE for orders over R350.

Clicks - Standard delivery
Standard delivery

Door-to-door courier R80 or FREE for orders over R650.

More Information

Detailed information

Description:
Clicks Afri True Moisturising Curls Shampoo 400 ml

Detailed Description:
True to African hair: The afri true naturals product range is formulated with a blend of sulphate and paraben-free ingredients that will gently cleanse, soften, moisturise and control frizz while preserving the hair's natural oils, to reveal your hair's natural, soft and silky curls. Moisturising curls hydrating & softening shampoo: Afri true naturals hydrating & softening shampoo is infused with shea butter and coconut oil, to lock in moisture, stimulate hair growth and reduce knots while reducing dryness and hair breakage. Contains no sulphates, parabens or mineral oil. Clicks promise: If you are not entirely satisfied with this product, please return it for a full refund, as per our returns/exchange policy. PET bottle. PP cap. PP sleeve. Remember, always separate lids, caps, labels, cartons, etc., before recycling. 400 ml. Talk to us... 0860 254 257. www.clicks.co.za.

Pack size:
400 ml

Quantity in pack:
1

Marketing description:
Clicks. Afri true. Naturals. Moisturising curls. Hydrating & softening shampoo. For kinky, coily hair. With shea butter and coconut oil. To reveal oh-so-soft and silky curls. A frizz-free formula that encourages curl formation, shine and manageability. 0% Sulphate free, paraben free mineral oil free.

Brand:
Afri True

Package type:
Dispenser

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How to use

Usage instructions:
Directions for use: Apply a generous amount to wet hair and gently massage into hair and scalp. Rinse thoroughly and repeat if necessary. For best results, follow with afri true naturals hydrating & softening conditioner. We recommend that you follow up with afri true naturals hydrating curl creme, to define your curls, or afri true naturals curl defining gel.

Storage instructions:
Store in dry, cool and well-ventilated areas below 25 degrees C, out of direct sunlight.

Warnings:
For external use only. Avoid contact with eyes. In case of contact, flush eyes with water. Keep out of reach of children. Test for skin sensitivity on the inside of the arm, discontinue use if irritation occurs.

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Ingredients

Ingredients:
Water, Lauryl Glucoside, Decyl Glucoside, Cocamidopropyl Betaine, PEG-120 Methyl Glucose Dioleate, PEG-7 Glyceryl Cocoate, Hydroxypropyl Bis-Hydroxyethyldimonium Chloride, Acetamide Mea, Polyquaternium-7, Methylisothiazolinone, Methylchloroisothiazolinone, Benzophenone-4, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Shea) Butter, Fragrance, CI 19140, CI 14700.

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Reviews

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1.9 from 13 reviews
emoji-5.svg BRIDGET L
1
dry hair immediately after putting on the shampoo my hair felt so dry and it tangled soo bad, it left my hair soo crunchy after washing
emoji-6.svg Bronwyn
1
Terrible Shampoo I wish I read the previous reviews of this product. It makes hair extremely unmanageable. My son has 3B hair and it made his hair dry and hard. An intense moisture was needed afterwards to restore his hair.
emoji-8.svg Anonymous
1
16 feb 2025 I'm not pleased with this shampoo. It's drying out my hair leaving it hard.
emoji-2.svg Anonymous
1
Drying I found it to be drying for type 4c hair
emoji-2.svg Anonymous
1
Would not recommend Was so excited to try out this shampoo but after the first wash I was extremely disappointed, it leaves a grassy and hard texture to the hair which feels like it would lead to breakage. It is very hard to detangle in my opinion and I have type 3 curls.
emoji-3.svg Anonymous
5
Best hit shampoo I love the scent and it’s so soft and silky. The best hair shampoo that I’ve come across. What works for my hair might not work for you but this is my best shampoo. Been using it for years.
emoji-2.svg ROMY
1
Terrible Left my hair feeling hard and wiry.
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Anonymous
5
Amazing I started using the shampoo and conditioner a few years ago as I started my hair journey to healthier hair. I, personally, loved the products. It helped restore my hair to its natural curly state. I love that it is free of harmful chemicals like sulphate. Because there is no sulphate, is why it doesn't foam up, so don't be alarmed by that. It also leaves your hair smelling so good
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Anonymous
3
Decent Shampoo This shampoo confused me at first... It has a thin almost runny consistency, when applied almost felt stripping - does not sud up, BUT once you add water it does help. And once hair is thoroughly rinsed hair does feel soft and clean - be sure to DC. If you prefer cowash this is not shampoo you would use often. I do prefer shampoos so am happy to use this for the price and my hair does feel soft
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Anonymous
2
Afri true shampoo The shampoo smells great but it's quite drying for 4c hair. I've been using it for a while and my has been breaking
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Anonymous
2
Shampoo It makes your hair feel really dry and difficult to manage. I've never used sulphate free shampoo before but I don't think it's supposed to leave your hair worse off.
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Anonymous
1
Afri True Shampoo I had such high hopes for this shampoo but my goodness what a waste of money.
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Anonymous
1
Terrible This was not a good shampoo whatsover. I have 4c type hair, and before I even put it on my hair it already felt like dishwashing soap. It is immensely drying and not good for hair at all. I'll have to add oils to it to make it a little more moisturising